Accent Equity 2017 AB has entered into an agreement to divest all of its shares in Scandinavian Cosmetics Group to Storskogen 3 Invest AB. Management and key employees of the company will remain as minority shareholders.
Scandinavian Cosmetics Group is a leading Nordic brand management company within high-end cosmetics, representing more than 80 brands in Sweden, Norway, Denmark and Finland. The group offers brand building, marketing services, category management and distribution services to a sales network consisting of retailers, fashion houses, concept stores, pharmacies and e-commerce. The total turnover for 2021 was in excess of SEK 1.1 billion.
The transaction is conditioned upon merger clearance and is expected to close during Q2 2022.
Accent Equity was advised by Mannheimer Swartling in the transaction.