May 30, 2013 - Assignment

Addnature merges with European online retailer internetstores

Swedish online outdoor retailer Addnature and European online bicycles and outdoor retailer internetstores have decided to join forces in order to pursue a European leadership in the online market for bicycles and outdoor products. The acquisition is financed by a new capital injection from the EQT Expansion Capital II fund which already has a minority ownership in internetstores.

Addnature was advised by Mannheimer Swartling with a team including Fredrik Andretzky, Oliver Cleblad, Jonas Lagerroos, Morten Simm, Emilie Andersson, Anna Mirsch and Carl Björk.